Crafting Careers in Agriculture Rob Kaan says it starts with engaging with young people and their parents (our consumers )

“We see the consumer being just as important as the farmer. Changing entrenched cultural values and beliefs held by parents is challenging so it’s really important to us to focus on students, which is why we target agriculture and STEM education in schools around the world. This helps the kids form their own educated and hopefully positive views on agriculture.” Rob Kaan MD Corteva Agriscience Australia/NZ/Japan/Korea

At Picture You in Agriculture (PYiA) we have four goals.

Achieving Goal 4 – attracting the best and brightest people to the agriculture sector which we do using our Young Farming Champions as role models in our in-school programs The Archibull Prize and Kreative Koalas also requires a whole of sector commitment to

  • expose young people as early as possible to jobs in agriculture whilst they are at school
  • ensure there are multiple touch points to agriculture along their school journey
  • equip students and job seekers with navigation resources into agricultural career pathways and jobs
  • ensure industry routinely assesses its skills and credential requirements
  • inspire the agriculture sector to take a whole of supply chain approach to being the image we want the world to see.

In this Crafting Careers in Agriculture* series we speak with leaders in the industry to understand their views on the future of the agricultural workplace.

Following the opinion piece from Young Farming Champion Emma Ayliffe our first Thought Leader is Rob Kaan

Rob is the managing director – Australia/NZ/Japan/Korea – at Corteva Agriscience, a company ahead of the curve when it comes to workforce forecasting to ensure they have the right team on the ground supporting farmers now and in the future.

Rob believes engaging with school and university students and, in turn, their parents (the consumers) is an important avenue for attracting people to agriculture.

“We see the consumer being just as important as the farmer. Changing entrenched cultural values and beliefs held by parents is challenging so it’s really important to us to focus on students, which is why we target agriculture and STEM education in schools around the world. This helps the kids form their own educated and hopefully positive views on agriculture.”

“It’s also why working with PYiA is important because it provides a pipeline from school to university, allowing us to identify and develop talent. A great example is Corteva’s Steph Tabone who has recently joined the Young Farming Champion program.”

Sparking an agricultural interest in students and the consumers is only one step to attracting the future agricultural workforce. Rob believes creating a workplace where people want to work is critical and Corteva is actively addressing this.

“Diversity in many forms is important but gender diversity is critical so we work to have positive policies in place such as maternity and paternity leave and strive to have gender balance within our teams and leadership. Employee flexibility is another important factor and this has been highlighted with COVID. We still need good guidelines and rules in place to support collaboration, but I think young people want a flexible work environment. Another factor is technology. School kids don’t always make the connection between cool technology and agriculture. That is a big gap and one we want to change.”

Finally, Rob talks about what he calls the purpose of agriculture; a notion that the sector not only provides food and fibre, but is influenced by holistic real-word interests.

“Relationships with food companies and the active promotion of integrated pest management (IPM) are important activities that support our corporate values. Young people are also interested in these issues and issues such as sustainability and climate change.”

Corteva’s identification of the needs of the future workplace puts them in an optimum position to be an employer of choice for the students they are currently reaching in schools. And what example would Rob give them of a cool career?

“The future challenges for agriculture are both daunting and exciting at the same time, with a singular focus on the global need to grow more food with less; less labour, less water, less land and less impact. Developing and utilising automated technology is a great example of this– anything from driverless vehicles, sprayers and harvesters to specialised drones and satellites. Automation using cutting edge technology is going to be a huge global market that will help solve significant labour shortage issues in all countries.”

And how did Rob find his way into a career in agriculture?

Rob readily admits to having no affiliation or connection with agriculture during his childhood years. In fact, he wanted to be a veterinarian.

“I didn’t get the HSC marks to directly enter vet science, so the only other pathway was through agricultural science at Sydney University. Once I entered this stream, I found I really enjoyed it and stayed with a focus on agronomy.”

Connect with Rob on LinkedIn

* The Crafting Careers series is an initiative of the Youth Voices Leadership Team (YVLT) and their commitment to

  • expose young people as early as possible to jobs in agriculture whilst they are at school
  • ensure there are multiple touch points to agriculture along their school journey
  • equip students and job seekers with navigation resources into agricultural career pathways and jobs
  • ensure industry routinely assesses its skills and credential requirements
  • inspire the agriculture sector to take a whole of supply chain approach to being the image we want the world to see

Emma Ayliffe says there is an urgent need for industry to take a whole of farm approach to careers in agriculture.

We are very excited to be launching our Crafting Career series which is a culmination of a number of interviews with thought leaders in the agriculture and education sectors that call for the agriculture sector to move from awareness to action to ensure we are workforce ready now and in the future

The Crafting Careers series is an initiative of the Youth Voices Leadership Team (YVLT) and their commitment to

  • expose young people as early as possible to jobs in agriculture whilst they are at school
  • ensure there are multiple touch points to agriculture along their school journey
  • equip students and job seekers with navigation resources into agricultural career pathways and jobs
  • ensure industry routinely assesses its skills and credential requirements
  • inspire the agriculture sector to take a whole of supply chain approach to being the image we want the world to see

The series begins with an opinion piece by the 2020 Chair of the YVLT Emma Ayliffe which appeared in print and online media this week and is reprinted below

Over the next six weeks Rob Kaan MD of Corteva, Dr Neil Moss from SBScibus, Craig French from Australian Wool Innovation, Tony Mahar(National Farmers Federation) Lesley Leyland (Austral Fisheries)  Professor Jim Pratley and Scott Graham from Barker College will share their vision for a thriving agriculture sector that has a human centred design approach

“We are all only as good as the people we surround ourselves with”

Emma Ayliffe (right) with Summit Ag director Heath McWhirter and consultants Ben, Chelsea and Sam.

Opinion

As an agronomist, farmer, business owner and Young Farming Champion sharing my career journey in schools I know agriculture is providing me with an amazing career.

 

I work in agriculture. One day I might be out in the field advising a cotton grower about how to control whitefly, another day I will be managing my business, Summit Ag Agricultural Consulting, where we have six team members. I’m also a farmer producing wool, first cross lambs and growing wheat, oats, barley and canola. As a Young Farming Champion, I share my agricultural experiences with school kids in the city and the country.

 

I am continually discovering that many students are interested and passionate about agriculture, but they don’t know the breadth and depth of opportunities.

 

Yet we hear every day about on-farm staff shortages, and the consequences of this for increasing food prices. As people involved in agriculture, we need to become far more proactive and strategic in the way we promote agriculture as a career of first choice.

 

The statistics are in our favour. Research tells us there are six jobs for every graduate from an agriculture-related degree. For those not looking for an on-farm job,  82% of those jobs are beyond the farm gate and 40% are in cities. In the next ten years there will be a 15% growth in scientific, research and information technology jobs which support the production of food and fibre. There is also expected to be a 10% increase in jobs behind the farm gate and a 9% increase in jobs that provide agricultural education and training. Agriculture really has got it all.

Research also tells us that young people going from primary to secondary schools have closed their minds to 70% of the careers that are available. We also know 46% of Australians have at least one parent who wasn’t born here.

 

Reaching the hearts and minds of the next generation of agriculturists requires us to reach the hearts and minds of their parents. This starts in our schools. Going into schools and speaking with students, as I do with my role as a Young Farming Champion, means the potential future workforce can see what a career in agriculture looks like. It gives them role models and expands their view of agriculture behind and beyond the farm gate.

 

But if we are going to have real impact promoting agriculture to the next generation, we must move beyond sharing statistics and become specific. We must be able to show future employees (and their parents) what the jobs are and where they are.

 

This means our industry bodies need to provide clarity about predicting and planning for our future workforce needs. If we are to evolve and keep pace with our changing world and respond quickly and positively to unexpected events, we must have strategies for recruiting, training and developing capability, and mobility.

 

Students need to understand that a dairy herd manager can earn $150,000 a year and work internationally. They need to know  that you don’t need the HSC or tertiary education qualifications to earn $2000 for a four-day week as a shearer. Students need to be aware of the career opportunities available – from  modifying cutting edge technology to produce automated vehicles for the cropping industry to contributing to healthy oceans through working within aquaculture.

 

Then students can go home and influence the views of their parents and their communities – our consumers.

 

We also need industry to step up and provide an attractive workplace for future employees; workplaces that embrace diversity and gender balance, workplaces that offer flexible ways of doing business and workplaces that use high-end technology.

 

We need to showcase agriculture as providing food and fibre as well as delivering on strong consumer-driven ethics around issues such as climate change and sustainability.

 

To ensure agriculture attracts the best and brightest employees of the future we need to start now. We must identify skills gaps, conduct workplace forecasting, invest in our young leaders, promote positive stories, and listen to the consumer who is often the parent of tomorrow’s agriculturist.

 

I have an extraordinary career in agriculture. I want others to know they can too.

Seen first at Grain Central  

 

Announcing the 2020 Kreative Koalas artwork finalists

There is no denying teachers and students participating in Kreative Koalas in 2020 are champions

Today we are excited to share with you our artwork judge Wendy Taylor has selected her Top 5 koala canvases

This is what Wendy has to say about her Top 5 ( in alphabetical order)

Caragabal Public School

Is it a bird? Is it a plane? No, it’s a very Kreative Koala.

Dusty Paddocks is an environmental superhero.  He is dressed in a drought landscape with a shirt literally from a farmer’s back. The dry caked earth has permeated everything and is overwhelming him.

However, glimpsed beneath his shirt is a hope for a better future for the land. The abundance of green life sprouting and barely contained beneath the shirt is due to good environmental and sustainable practices. They help the environment endure and recover from droughts, as well as helping to educate local communities.

The unique concept of life on the land and important messages behind Dusty Paddocks is very interesting and captivates the viewer.

Carlingford West Public School

Atlantis is a utopian ideal.

It depicts an idyllic view of the planet we live upon, where beauty and interconnectedness are paramount. Water, which is intrinsic to all life, runs through the design, connecting all elements. It looks at both the little details and the big picture.

It highlights the need for us to work harder to preserve this beautiful and delicate ecosystem as there is quite literally no plan B (or in the words of Atlantis, “no planet B”).

Our planet is one of a kind just like this unique Atlantis.

Emu Plains Public School

Big Barry shows us life below the water.

Beautifully capturing the shimmering and fractured quality of light through water, Big Barry is a clever collage of coral and creatures.

The multitude of colours and textures highlight the many integrated and complex elements which combine to create a coral reef. They show the importance of all elements being in harmony with each other. When there is an imbalance within a delicate ecosystem such as the Barrier Reef, events such as coral bleaching can occur.

Big Barry teaches us that what we do on the land can have far-reaching impacts.

Gol Gol Public School

There is a distinct buzz around this Kreative Koala.

Queen Koala Bee leaves no doubt as to her theme. She is a hive of activity with swarms of busy little bees feasting on her nectar. The importance of these workers cannot be underestimated.

Varieties of bees are cleverly shown as they comb the beautiful gum foliage and flowers for pollen. They teach us about their importance to our community and to the environment, not just through the honey they produce, but also through pollination.

Be careful you don’t get stung, and watch out for her gorgeous claws!

Raymond Terrace Public School

Disco Inferno is a puzzle.

Made from many interconnecting pieces, he is a mix of disco mirror ball and aboriginal dot painting. At once, both modern and ancient in technique and materials.

This is also true of the story being told. The beautiful story about traditional methods of firestick farming and being custodians of our land, is balanced with modern issues around bushfires and the plight of the koala. It highlights the need for a holistic approach to conservation practices and shows that the choices that we make in our local environments collectively impact the global picture.

Disco Inferno’s mirror ball allows the viewer to see their own reflection and ask ‘what can I do to help?’

Extraordinary pieces of art that leave a life long legacy reminding everyone who see them the importance of caring for our planet and each other

#KreativeKoalaKids #YouthVoices #TheoryofChange

Find out about the Top 5 Community Action projects here 

It all begins by empowering teachers to engage their students in the theory of change

 

 

 

 

 

 

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Young Farming Champions Muster February 2021

Dr Jo Newton OAM

Headline Act

It was a proud moment for all involved with Picture You in Agriculture when our very own Young Farming Champion Jo Newton was presented with her OAM at Government House, Melbourne on February 10.

“After a long wait it was a memorable and magical day to attend Government house with my family and manager at Agriculture Victoria, Prof Jennie Pryce, for my OAM investiture and then enjoy a delicious celebratory lunch afterwards. Despite the mandatory mask wearing everyone’s smiles throughout the day were contagious and it was very special to be able to (finally) celebrate with my family and Jennie.

Physical distancing requirements meant the Governor could not pin medals to recipients and I was asked to nominate one of my guests to do this. I asked Jennie to attend the ceremony and pin my medal to me. As well as being my manager, she has been a mentor and role model to me since I started with Agriculture Victoria in 2015. Asking Jennie to pin my medal was also symbolic of the numerous mentors, role models and colleagues in the agricultural sector who have supported my agricultural journey so far.”

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Dr Jo Newton OAM with Dr Jennie Pryce (Agriculture Victoria),  Her Excellency, the Honourable Linda Dessau, Governor of Victoria, Jenny Weller-Newton, Alex Newton and Mike Newton.

Among Jo’s many roles as a YFC has been as Chair of the Youth Voices Leadership Team (YVLT). The team allows YFC to hone their leadership skills in a safe environment, and to contribute to the running of the YFC program. The YVLT AGM will be held on March 15 and new committee members are encouraged to join. Please contact Jo or current Chair Emma Ayliffe for more details on what this can mean for your career.

In The Field

2020 may have been a year of challenges but one industry emerging shiny and bright from the COVID cloud is agriculture, and we celebrate all our YFC who are working on the front lines; YFC like Dione Howard and Emma Turner, both fierce advocates of the wool industry, who are participating in the 2021 NSW Livestock Leaders Agvocate Program to further enhance their storytelling and communication skills. Or, Emma Ayliffe of Summit Ag who is increasing her marketing of the app Yacker with a 6-month business boot camp run by Farmers 2 Founders.

2020 delayed some agricultural programs but they are taking off in 2021 with renewed vigour, such as the RAS Rural Achievers, which sees Dione lining up with other young agriculturists across the state. Read all about Dione and her fellow Rural Achievers here.

Dione joined other YFC wool enthusiasts Chloe Dutschke and Adele Smith at the Wyvern Training Weekend in February. Hosted by TA Fields Estate the weekend aims to mentor and educate young people in the wool and sheep industry and also conducts the Peter Westblade Scholarship, of which Chloe is a former winner. Adele and Chloe are both on the Scholarship Committee while Dione captivated her audience sharing her animal health knowledge in the Production to Processing workshop.

Moving away from livestock and onto plants and two YFC have been in the news promoting their respective careers in agriculture. Emily May talked about horticulture in Sydney’s peri-urban environment in the Nov/Dec 2020 issue of NSW Farmers Federation magazine The Farmer, while grain and oilseed grower Marlee Langfield was the poster girl for the NFF 2020 National Agriculture Day Luncheon. She was also profiled on the Ag Day Bake-off, with some very delicious looking scones!

Congratulations to Emily who has recently started a new job as a graduate agronomist with Thomas Elder based in Forbes, central west NSW, for six months.

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Youth Voices Leadership Committee intern Jessica Fearnley also works in the plant world, as a development officer with temperate fruits (apples and cherries) for the NSW DPI. Not afraid of a challenge, Jess has embarked on a part-time Masters of Global Development at James Cook University.

“ Inspired by a conversation with Corteva Scholarship finalist Francesca Earp I choose Global Development because my dream is to work in research in the international agriculture space. I want to get more of an understanding of the different challenges these countries face, not just from an ag perspective. For example, I am going to do women health subjects (almost like medicine subjects) so I can understand other challenges these women might face in developing countries, as they are usually the farmers while the husbands go off to find work elsewhere. My major will be in climate mitigation and adaptation.”

 

Out of the Field

In an in-the-field/out-of-the-field crossover YFC Alexandria Galea, who works as a sales agronomist at Cotton Grower Services, led the Teach the Teacher Tour this year.

“It is by far one of my favourite events. It was an absolute joy to lead the tour, which saw 60 education professionals venture on farm to gain a hands-on experience of agriculture in the Central Highlands (QLD) and build relationships with the community.”

The Australian Association of Animal Science biennial conference was held during February with a host of YFC in action. The 33rd conference was hosted in Fremantle, WA, and online with regional hubs in Armidale, Wagga and Brisbane. Steph Fowler gave an update on her work on predicting eating quality of lamb using lasers.  Peta Bradley tuned in from the Armidale Hub and co-authored this paper looking at genetic gain across different regions in the sheep industry. Jo Newton shared lessons learnt while valuing herd improvement during the ImProving Herds Project (with an invited paper on the same topic just published in Animal Production Science) and Danila Marini’s work on virtual fencing was mentioned on Wednesday’s plenary session “Barnett Memorial Lecture” by Dr Caroline Lee. Well done team.

Doing their bit to promote rural and regional Australia are YFC Marlee Langfield and PYiA journalist Mandy McKeesick who have both joined Rural Room as media stringers. Rural Room, a network of rural creatives, aims “to create a progressive, dynamic, creative picture of life in regional Australia which extends beyond the stereotypes and perceptions that have traditionally perpetrated mainstream media.”

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Meanwhile, the YVLT’s Leadership is Language series kicked off 2021 with a well-attended seminar hosted by former-politician and community mover-and-shaker Cathy McGowan AO. Stand by for more inspiring episodes of the series as the year progresses.

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Prime Cuts

Sitting at the very top of the YFC Hierarchy of Outcomes is Global Impact – “Young Farming Champions share with the world what they have learnt and multiply their impact.” A shining example of this is Anika Molesworth who has been the “go-to” person for multiple media outlets as they report on the Australian Government’s internal squabble and inaction on net zero emissions by 2050. During February Anika, often with a trembling voice (such is her passion), has appeared on The Project and The 7.30 Report, on RN Radio and ABC PM, and in print with The Australian and The Saturday Paper.

“It’s been difficult to listen to the cowardly comments from some of Australia’s politicians this week. Unfortunately, problems do not go away when you close your eyes or block your ears. You have to actually do something about them. The role of Government is to look after its citizens, and at the moment they are failing to protect farmers from the threat of climate change. And we don’t accept this.”

Anika is a role model for many in agriculture as she invites us all to be part of the team that finds the solution. What to know more? Check out this trailer for an upcoming documentary: Harsh Climate Harsh Truth.

 

Lifetime Achievements

It is with enormous pleasure we announce the birth of Lachlan Hugh Thomas to YFC Bessie Thomas and husband Shannon from Burragan Station in far-western NSW. Lachlan was born on February at 1.10pm, weighing 3.3kg (7lb 5oz) and stretching 51cm long (exactly the same as his sister!).

Another YFC with exciting baby news is Naomi Brannan (Mulligan) who is expecting a baby girl with husband Sean.

YFC Peta Bradley has been swimming to raise money for sick kids as part of the Sunlight Super Swim. Her team, the HighCOWS, has raised over $14,000 to support kids in hospital and Peta has personally swum 120km in 30 days! Not even a change of pool or lightning could stop this aquatic powerhouse. Well done Peta.

That’s a wrap for our 1st Muster of 2021. We are all looking forward to see what March brings

#YouthinAg #YouthVoices #BeTheChange